![]() The need to understand what top-performing reps are doing that their average performing colleagues are not drove Matthew Dixon, Brent Adamson, and their colleagues at Corporate Executive Board to investigate the skills, behaviors, knowledge, and attitudes that matter most for high performance. The best salespeople don't just build relationships with customers. Synopsis: What's the secret to sales success? If you're like most business leaders, you'd say it's fundamentally about relationships-and you'd be wrong. The Challenger Sale: Taking Control of the Customer Conversation ![]() Free book The Challenger Sale: Taking Control of the Customer Conversation by Matthew Dixon. 2565OiMdMC39 - Read and download Matthew Dixon's book The Challenger Sale: Taking Control of the Customer Conversation in PDF, EPub, Mobi, Kindle online.
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